Adnams have appointed us to design a capsule adults collection. We were invited by the Adnams team for a discovery day – to fully immerse ourselves in their brand. This involved meeting some of their team, a tour of the brewing process, and, lucky for us, the day culminated in a tasting session! We will be working closely with the creative department at Adnams to design a small collection of adult apparel – inspired by Adnams’ rich heritage and brand story, combined with our own design ethics and aesthetic.
Nor–Folk share a lot of the same values as Adnams – we continue to push boundaries, be experimental, care about our environmental footprint and, above all else, the quality of our products is of paramount importance. Adnams truly lead the way in all of these points, so we are both excited and inspired to be working with them.
I’m sure you can imagine how absolutely thrilled we are to be working with such a cool brand (a recognised Cool Brand). We are looking forward to sharing our design journey and the process here on our Journal.